Hello I'm

Ayush Karki

I design, code, and play guitar.

Always looking forward to providing my expertise in improving one's user experience. A keen team player!
About Me Avatar

About Me

I’m a senior UX/UI Designer/Developer based in London, UK, with extensive experience delivering end-to-end design solutions for web applications and software products. I specialize in creating intuitive, user-centric experiences that align with business goals.

Passionate about improving user experiences, I combine my UX/UI expertise with years of hands-on experience to tackle complex design challenges. Always eager to learn, I stay updated on the latest industry trends and excel at—

  • GDS Prototyping Kit
  • User Journey Mapping
  • Atomic Design System
  • User Centered Design
  • Creating Wireframes
  • Rapid Prototyping
  • Usability Testing/span>
  • Figma
  • Adobe XD
  • Sketch
  • InVision
  • Mural
  • Miro
  • HTML
  • CSS
  • Javascript
  • jQuery
  • Bootstrap
  • Material UI
  • React JS
  • React Bootstrap
  • React Material UI
  • ChartJS
  • Data & Web API
  • Webpack
  • NodeJS
  • W3C, WCAG, WAI - Guidelines
  • Team Leading
  • Communication Skills
  • Interpersonal Skills

What I do best!

UX/UI Design

I design user journeys and wireframes using the latest tools and technologies, ensuring an efficient process. I am meticulous in creating Atomic Design Systems and Pattern Libraries, and use design toolkits like Material Design, iOS/iPad Design UI Kits, and others to maintain consistency and enhance usability.

Create Prototypes

In addition to my UX/UI design skills, I am proficient in creating high-quality HTML prototypes using HTML, CSS, and JavaScript. I also have extensive experience with frameworks and JavaScript libraries like React, allowing me to build dynamic, responsive interfaces that enhance user experiences.

Recent Portfolio

  • All Categories
  • Designs
  • Prototypes
  • Mockups
Click on the screenshots below to learn more about my role and responsibilities in the projects.

Technical Skills

GDS Prototyping Kit
Atomic Design System
User Journey Mapping
Creating Wireframes (Low/High Fidelity)
Figma / Adobe XD / Sketch / InVision
XHTML / HTML5
CSS3 / SASS / LESS
Bootstrap / Material UI
Javascript / jQuery
React Bootstrap / React Material UI

Professional Skills

  • Communication
  • Team Work
  • Creativity
  • Time Management

Work History

Interaction Designer (Lead) HMRC (CDS Project)

Nov 2022 - Oct 2024

Prototyping, prototyping in code, agile working, communicating between technical and non-technical users, community collaboration, evidence and context-based design, leadership, and guidance, strategic thinking, making user-focused design decisions, and working within constraints. Tools and technologies used: GDS Prototyping Kit, Mural, Figma, Adobe XD/Photoshop, HTML5, CSS3, JS, Node JS, Nunjucks, jQuery, JIRA, and Visual Studio Code.

UX/UI Consultant (Lead) Shell

Oct 2021 - Jul 2022

Leading and managing the UX/UI for Shell’s API public portal and API microservices project. Daily responsibilities include leading the UX/UI designing for Shell’s API projects, liaising with the stakeholders, and acting as the main focal person from Shell for the external design agencies. Tools and technologies used - Figma, Axure, Adobe XD, Adobe Photoshop, HTML5, CSS3, JS, jQuery, JIRA, Salesforce, and Drupal CMSs.

UX/UI Consultant (Lead) Real Dreams Educational Consultancy

Mar 2020 - Sep 2021

Leading and managing the UX/UI team in user research, storyboarding, wireframing and prototyping, Overseeing the designs for the new website and internal system used for student registration. Tools and technologies used - Figma, Adobe XD, Adobe Photoshop, HTML5, CSS3, JS, jQuery, ReactJS, JIRA, WordPress CMS and MS Dynamics CRM.

UX/UI Design/Development (Lead) The Football Association

Aug 2015 - Jan 2020

UX/UI team leading and collaborating across all of the internal and public facing web applications for The Football Association, Club Wembley and Wembley Stadium with the design team, stakeholders and third parties. Projects worked on - The FA, Club Wembley, Ticketing System, Wembley Stadium and Player Performance System (PPS). Tools and technologies used - Figma, Adobe XD, Adobe Sketch, InVision, XHTML, HTML5, CSS3, JS, jQuery, ReactJS, NodeJS, JIRA, Sitecore CMS and MS Visual Studio.

UX/UI Designer/Developer Austin Reed

March 2015 - May 2015

Designing/Creating production-ready responsive wireframes and prototypes. Projects worked on - Austin Reed, Viyella and CC (rebranded from Country Casuals). Tools and technologies used - Sketch, In Vision, HTML 4/5, CSS/SASS, JavaScript, jQuery, Adobe Dreamweaver.

UX/UI Designer/Developer Salmon (Wunderman Commerce)

Jan 2013 - Feb 2015

Designing/Creating user journeys, prototypes and production-ready XHTML/CSS focusing on user needs and optimum user experience, integrating production-ready XHTML and CSS into JSP code. Projects worked on - DFS, Halfords, Hotter Shoes and Morrisons. Tools and technologies used - Sketch, InVision, HTML 4/5, CSS 2/3, JavaScript, jQuery, Photoshop, Spring Source Tool Suite (STS), SPIRA, Trello, IBM WebSphere and SVN.

UX/UI Designer/Developer Signet Trading Limited

Apr 2011 - Dec 2012 , Aug 2010 - Dec 2010

Designing/Developing UX/UI prototypes for two of the biggest e-commerce sites - H. Samuel and Ernest Jones. Projects worked on - Single page checkout, Ernest Jones Re- brand, Code & Content, Multi Select and Single View Stock. Tools and technologies used - Sketch, InVision, Photoshop, HTML, CSS, jQuery, Spring Source Tool Suite (STS), JIRA and SVN.

UX/UI Designer/Developer Various Media Agencies

February 2009 - July 2010

Designing/Developing/Collaborating UX/UI wireframes, storyboarding, prototypes, email campaigns, web page designs and branding guidelines for the following media agencies. Tools and technologies used - Sketch, InVision, Photoshop, Dreamweaver, HTML, CSS, Firefox, IE6/7/8/9, Safari, Google Chrome, jQuery, SVN and GIT.

  • Work Communications (July 2010)
  • I-D Media (June 2010 - July 2010)
  • Gyro:HSR (May 2010 - June 2010)
  • Big Pink Media (May 2010)
  • Arcadia Group (April 2010 - May 2010)
  • IPC Media (March 2010)
  • RGS Media (February 2009 - December 2009)

Client Reviews

I worked with Ayush at the FA for a number of years and I can only be very positive about his work, attitude, professionalism and approach. He has been at the forefront of developing a number of our key user interfaces across may of our websites and systems. He works very well with our stakeholders and technical colleagues and is always determined to deliver a very high quality solution. He leaves a very strong legacy with some of our public facing sites and I would not hesitate on employing him again if the opportunity arose.

Nick Sewell

Head of Application Development, The Football Association

I had the pleasure of working with Ayush on a number of projects at The FA. He is an extremely talented UI/UX designer/developer, an excellent team player and a consummate professional - I can recommend Ayush unreservedly.

Martin Head

Project Manager, The Football Association

I employed Ayush on a contract basis for an initial six months but his contract has been continually renewed due to his high standard of work, enthusiasm and reliability. He has been to pleasure to manage and I look forward to being able to work with him again in the future.

Sarah Parker

Head of Front End Development, Wunderman Thompson Commerce

I would like to recommend Ayush as an excellent work colleague. His technical expertise in all areas of Web based GUI design and development is very strong. Equally important, he's an excellent team member who's willing to help in and share his knowledge and expertise in any way he can.

Tom Corcoran

Senior Solution Architect, Signet Trading

I worked with Ayush at the Berkeley Group and found that he can be relied upon to quickly produce a high standard of front end XHTML and CSS. Not only does he produce clean, efficient code that conforms to web standards, but he's extremely courteous and personable and is great to work with! He's always eager to help and enjoys being able to contribute to the team.

Paul Feakins

Backend Developer, Berkeley Group